To compensate this a bit and to provide a platform for research discsussions and exchange, we have started eQMS (European Quant Marketing Seminar: A European Marketing Research Online Seminar Supported by EMAC).
We will host weekly free Zoom webinars for all researchers who are interested in a quantitative approach to marketing research. While this seminar form is likely going to attract a much larger crowd than a usual research seminar, two things will be absent: (1) the back and forth of a good and intense discussion. We will try to make up for that by challenging the presenter with questions that the hosts curate from the Q&A. (2) The social interaction before and after talks. This we cannot really compensate.
I would not be surprised if - once we are back to something that resembles our normal lives - we may stick to these online formats, at least partially. But for now, I am looking forward to a series of interesting talks, and I am proud to be able to contribute to this initiative.
Talks will start today (April 23) at noon CEST with Anja Lambrecht (London Business School) with a paper on Apparent Algorithmic Bias and Algorithmic Learning. Enjoy!
